A Study on Analyzing the Impact Factors of Cell Broadcast Service Considering Socially Vulnerable Groups - Focus on Comparative Analysis between the Elderly and the General Population

doi:10.15683/kosdi.2023.6.30.383

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2023 Vol.19, Issue 2 Preview Page Next Page

Original Article

A Study on Analyzing the Impact Factors of Cell Broadcast Service Considering Socially Vulnerable Groups - Focus on Comparative Analysis between the Elderly and the General Population 사회적 취약계층을 고려한 재난방송문자 서비스 영향 요인 분석 - 고령자와 일반인 그룹의 비교분석을 중심으로: 박근오*
Keunoh Park*; Professor, Department of Smart City Planning, Kangnam University, Yongin, Republic of Korea

30 June 2023. pp. 383-394

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Abstract

Purpose : This study focuses on improvements in cell broadcast service(CBS) with consideration of socially vulnerable groups, and identifies service factors necessary for elderly people in particular. Method : Multiple regression analysis was applied to test overall satisfaction with cell broadcast service as the dependent variable and each of the service factors as the independent variable. Result : The results showed that fast delivery had the greatest effect on overall satisfaction with cell broadcast service in both groups, followed by the delivery of sufficient content for the elderly group and system quality for the non-elderly group. The results demonstrated that the elderly group cared more about information content, while the non-elderly group considered functions such as system quality and text message transmission criteria more important. Conclusion : Elderly people consider the delivery of sufficient information important as well as fast delivery, which suggests that it is necessary when sending cell broadcast service to give consideration to the characteristics of elderly people, as they tend to have weaker understanding and thinking abilities than the non-elderly.

Keywords

Socially Vulnerable Populations

Elderly

Cell Broadcast Service(CBS)

Multiple Regression Analysis

Service Factors

연구목적: 본 연구는 사회적 취약계층을 고려한 재난문자방송 서비스의 개선에 초점을 맞추고, 특히 고령자에게 필요한 서비스 요인을 일반인과 비교분석을 통하여도출하고자 하였다. 연구방법: 다중회귀분석을 활용하였으며, 종속변수로 재난문자방송 서비스의 전반적인 만족도를 사용하였고, 독립변수로 각각의 서비스 요인들을 선정하여 2개 그룹을 비교분석하였다. 연구결과: 분석결과, 고령자와 일반인 두 그룹 모두 재난문자방송의 만족도에 가장 큰 영향을 미치는 서비스 요인은 신속한 전달인 것으로 나타났다. 두 번째 요인으로는 고령자의 경우 충분한 내용 전달로 나타났으며, 일반인의 경우 시스템 품질로 나타났다. 두 그룹 간의 분석결과를 종합하면, 고령자는 내용적인 측면을 좀 더 중요하게 생각하는 반면, 일반인은 시스템 품질, 송출기준 등과 같은 기능적인 측면을 중요시하는 것으로 나타났다. 결론: 고령자들은 신속한 전달과 함께 충분한 내용 전달을 중요시하고 있는데, 이는 고령자가 일반인에 비해 이해력과 사고력이 떨어지게 된다는 점에서 고령자 특성을 고려한 재난문자 송출이 필요하다.

키워드

사회적 취약계층

고령자

재난문자방송

다중회귀분석

서비스 요인

References

Byun, Y.K., Lee, H.J., Chang, S.C., Choi, S.J., Pyo, K.S. (2020). "A Method of image display on cellular broadcast service." Journal of Broadcast Engineering, Vol. 25 No. 3, pp. 399-404.
Chungcheong Ilbo (2023). "Aging-declining&Low Birthrate and Change of Population Structure." 2023.5.10.
Hankyoreh Newspaper (2023). "Disaster Message that Rings Unattempted, Now only for Disasters." 2023.5.8.
Jeong, S.G., Jung, W.S., Lee, Y.T. (2020). "An analysis on the utilization of cell broadcasting service in post-COVID-19." 2020 Proceedings of the Korean Society of Broadcast Engineers Fall Conference, pp. 12-14.
Jeong, S.G., Lee, H.W., Lee, Y.T., Pyo, K.S. (2019). "A standardization technology of local disaster information distribution." 2019 Proceedings of the Korean Society of Broadcast Engineers Summer Conference, pp. 197-198.
Kang, H.J., Ju, S.L., Oh, S.H., Jung, W.S. (2023). "Service trends by country in geography-based public warning using commercial mobile network." Electronics and Telecommunications Trends, Vol. 38, No. 3, pp. 66-77.
Kim, M.J., Kim, K.R., Baek, S.H., Oh, S.H., Jung, W.S., Kim, K.S. (2021). "Development of a disaster information delivery application using cell broadcast service." The Journal of The Institute of Internet, Broadcasting and Communication, Vol. 21, No. 6, pp. 57-63.
Lee, H.J., Byun, Y.K., Chang, S.C., Choi, S.J. (2020). "Requirement analysis of Korean public alert service using news data." Journal of Broadcast Engineering, Vol. 25 No. 6, pp. 994-1003.
Lee, T.G., Kang, S.W., Kim, Y.W., Oh, S.H., Jo, O.H. (2021). "A study on 5G-based text alert service requirements and scenarios for realizing active geo-targeting." Journal of Convergence for Information Technology, Vol. 11, No. 11, pp. 23-30.
Ministry of the Interior and Safety (2023). "｢Disaster Message｣, Improve the Transmission Standards to Suit the People's Lives." Press Release of Ministry of the Interior and Safety, 2023.5.7.
Park, K.O., Kim, G.Y., Kim, S.Y., Kim, H.J. (2022). Analysis of floating population and effectiveness according to sending cell broadcast service(CBS). National Disaster Management Research Institute, Ulsan.
Segye Ilbo (2023). "Incorrectly Sending "Earthquake" CBS in Jongno-gu...Employee Error Keeps Citizens up at Night..." 2023.4.29.
Song, H.J., Jo, H.Y. (2022). "The economic analysis of the disaster alerts messages.", Korean Journal of Public Finance, Vol. 15, No. 1, pp. 47-72.
Statistics Korea (2023). "2022 Census-Births and Deaths (Provisional)." Press Release of Statistics Korea, 2023.2.22.

Information

Publisher :The Korean Society of Disaster Information
Publisher(Ko) :한국재난정보학회
Journal Title :Journal of the Society of Disaster Information
Journal Title(Ko) :한국재난정보학회논문집
Volume : 19
No :2
Pages :383-394
DOI :https://doi.org/10.15683/kosdi.2023.6.30.383

[1] Byun, Y.K., Lee, H.J., Chang, S.C., Choi, S.J., Pyo, K.S. (2020). "A Method of image display on cellular broadcast service." Journal of Broadcast Engineering, Vol. 25 No. 3, pp. 399-404.

[2] Chungcheong Ilbo (2023). "Aging-declining&Low Birthrate and Change of Population Structure." 2023.5.10.

[3] Hankyoreh Newspaper (2023). "Disaster Message that Rings Unattempted, Now only for Disasters." 2023.5.8.

[4] Jeong, S.G., Jung, W.S., Lee, Y.T. (2020). "An analysis on the utilization of cell broadcasting service in post-COVID-19." 2020 Proceedings of the Korean Society of Broadcast Engineers Fall Conference, pp. 12-14.

[5] Jeong, S.G., Lee, H.W., Lee, Y.T., Pyo, K.S. (2019). "A standardization technology of local disaster information distribution." 2019 Proceedings of the Korean Society of Broadcast Engineers Summer Conference, pp. 197-198.

[6] Kang, H.J., Ju, S.L., Oh, S.H., Jung, W.S. (2023). "Service trends by country in geography-based public warning using commercial mobile network." Electronics and Telecommunications Trends, Vol. 38, No. 3, pp. 66-77.

[7] Kim, M.J., Kim, K.R., Baek, S.H., Oh, S.H., Jung, W.S., Kim, K.S. (2021). "Development of a disaster information delivery application using cell broadcast service." The Journal of The Institute of Internet, Broadcasting and Communication, Vol. 21, No. 6, pp. 57-63.

[8] Lee, H.J., Byun, Y.K., Chang, S.C., Choi, S.J. (2020). "Requirement analysis of Korean public alert service using news data." Journal of Broadcast Engineering, Vol. 25 No. 6, pp. 994-1003.

[9] Lee, T.G., Kang, S.W., Kim, Y.W., Oh, S.H., Jo, O.H. (2021). "A study on 5G-based text alert service requirements and scenarios for realizing active geo-targeting." Journal of Convergence for Information Technology, Vol. 11, No. 11, pp. 23-30.

[10] Ministry of the Interior and Safety (2023). "｢Disaster Message｣, Improve the Transmission Standards to Suit the People's Lives." Press Release of Ministry of the Interior and Safety, 2023.5.7.

[11] Park, K.O., Kim, G.Y., Kim, S.Y., Kim, H.J. (2022). Analysis of floating population and effectiveness according to sending cell broadcast service(CBS). National Disaster Management Research Institute, Ulsan.

[12] Segye Ilbo (2023). "Incorrectly Sending "Earthquake" CBS in Jongno-gu...Employee Error Keeps Citizens up at Night..." 2023.4.29.

[13] Song, H.J., Jo, H.Y. (2022). "The economic analysis of the disaster alerts messages.", Korean Journal of Public Finance, Vol. 15, No. 1, pp. 47-72.

[14] Statistics Korea (2023). "2022 Census-Births and Deaths (Provisional)." Press Release of Statistics Korea, 2023.2.22.

Journal of the Society of Disaster Information ISSN:1976-2208(Print) 2671-5287(Online) 한국재난정보학회논문집

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