All Issue

2022 Vol.18, Issue 4 Preview Page

Original Article

31 December 2022. pp. 754-768
Abstract
Purpose: The purpose of this study is to derive improvements through user satisfaction analysis for the smart traffic safety system being applied to improve traffic safety. Method: A survey-based IPA analysis was used to derive system and service improvements for groups of drivers and pedestrians. Result: As a result of the analysis, both drivers and pedestrian groups showed that Quadrant 1(Keep up the Good Work) was 'Perception of risk information', and Quadrant 3(Low Priority) was 'Reliability of warning information'. On the other hand, 'AI display suitability', which was analyzed as Quadrant 1 (Keep up the Good Work) in the driver group, was found to be Quadrant 3(Low priority) in the pedestrian group. Conclusion: Satisfaction factors for smart pedestrian safety systems may vary depending on users, and it is judged that user-centered system construction and service provision are necessary.
연구목적: 본 연구는 교통안전 향상을 위해 적용중인 스마트 교통안전 시스템에 대하여 이용자의 만족도 분석을 통한 개선 사항을 도출하는데 목적이 있다. 연구방법: 설문조사 기반의 IPA 분석을 통해 운전자와 보행자 그룹의 시스템 및 서비스 개선 항목을 도출하였다. 연구결과: 분석 결과, 운전자와 보행자 그룹 모두 Quadrant 1(Keep up the Good Work)은 ‘위정정보 인지성’, Quadrant 3(Low priority)은 ‘주의정보의 정시성’으로 나타났다. 반면 운전자 그룹에서 Quadrant 1(Keep up the Good Work)로 분석된 ‘AI 디스플레이 적합성’이 보행자 그룹에서는 Quadrant 3(Low priority)으로 나타났다. 결론: 스마트 보행안전시스템은 이용자에 따라 만족 요인이 달라질 수 있으며, 이용자 중심의 시스템 구축 및 서비스 제공이 필요할 것으로 판단된다.
References
  1. Al-Kaisy, A., Miyake, G.T., Staszcuk, J., Scharf, D. (2018). "Motorists' voluntary yielding of right of way at uncontrolled midblock crosswalks with rectangular rapid flashing beacons." Journal of Transportation Safety & Security, Vol. 10, No. 4, pp. 303-317. 10.1080/19439962.2016.1267827
  2. Cao, J., Cao, X. (2017). "Comparing importance-performance analysis and three-factor theory in assessing rider satisfaction with transit." The Journal of Transport and Land US, Vol. 10, No. 1, pp. 837-854. 10.5198/jtlu.2017.907
  3. Choi, K.C., Choi, Y.H., Oh, S.H. (2006). "Using importance-performance analysis to improve traffic information disseminating strategies on VMS." Journal of the Korean Society of Civil Engineers D, Vol. 26, No. 5, pp. 747-754.
  4. Choi, Y.H., Ko, H.H., Yun, I.S., Kim, D.I. (2016). "Improvement of Hi-pass users' satisfaction using modified importance performance analysis." The Journal of The Korea Institute of Intelligent Transportation Systems, Vol. 15, No. 1, pp. 52-65. 10.12815/kits.2016.15.1.052
  5. Costa, M., Lantieri, C., Vignali, V., Chasemi, N., Simone, A. (2020). "Evaluation of an integrated lighting-warning system on motorists' yielding at unsignalized crosswalks during nighttime." Transportation Research Part F, Vol. 68, pp. 132-143. 10.1016/j.trf.2019.12.004
  6. Esmailpour, J., Aghabayk, K., Vajari, M.A., Gruyter, C.D. (2020). "Importance-Performance Analysis(IPA) of bus service attributes: A case study in a developing country." Transportation Research Part A, 142, No. 142, pp. 129-150. 10.1016/j.tra.2020.10.020
  7. Hakkert, A.S., Gitelamn, V., Ben-Shabat, E. (2002). "An evaluation of crosswalk warning systems: Effects on pedestrian and vehicle behaviour." Transportation Research Part F, Vol. 5, pp. 275-292. 10.1016/S1369-8478(02)00033-5
  8. Jin, M.S., Lee, S.K. (2016). "Pedestrians and drivers behaviour change by installation of crossing safety assistant system." The Journal of The Korea Institute of Intelligent Transportation Systems, Vol. 15, No. 3, pp. 85-93. 10.12815/kits.2016.15.3.085
  9. Kim, J.H., Ha, D.I., Park, M.C., Song, W.C., Ha, T.J. (2017). "Analysis of traffic safety facilities in pedestrian protection area: Focusing on variable speed limit signs and beacons." The Journal of The Korea Institute of Intelligent Transportation Systems, Vol. 16, No. 5, pp. 121-133. 10.12815/kits.2017.16.5.121
  10. Kim, T.H., Ha, J.M., Lim, J.M., Park, J.J. (2009). "An analysis on indicators of water taxi user service in Seoul using Importace Performance Analysis(IPA)." Journal of the Korean Society of Civil Engineers D, Vol. 29, No. 5, pp. 587-595.
  11. Kim, T.H., Ko, J.H., Won, J.M. (2008). "Evaluation of urban roadway service quality using modified-IPA technique." International Journal of Highway Engineering, Vol. 10, No. 1, pp. 91-100.
  12. Kwon, K.H., Oh, S.H., Rhee, J.H., Kim, T.H. (2010). "An analysis on determining quality of service criteria for expressway bus passengers using the Importance-Performance Analysis(IPA) - Focussing on Yong-in City: Suji -." Journal of the Korean Society of Civil Engineers D, Vol. 30, No. 3, pp. 223-229.
  13. Lee, S.K. (2013). "Alternative to improve the lighting of crosswalk on rural highways." The Journal of the Korea Contents Association, Vol. 13, No. 3, pp. 435-443. 10.5392/JKCA.2013.13.03.435
  14. Lee, W.G., Jung, H.Y. (2008). "Establishment about service level and evaluation model of bus stop." Journal of the Korean Society of Civil Engineers D, Vol. 28, No. 2, pp. 217-225.
  15. Martilla, J.A., James, J.C. (1977). "Importance-performance analysis." Journal of Marketing, Vol. 41, pp. 77-79. 10.1177/002224297704100112
  16. Ross, J., Serpico, D., Lewis, R. (2011). Assessment of Driver Yield Rates Pre-and Post RRFB Installation, Bend, Oregon. FHWA, FHWA- OR-RD-12-05, Washington DC, US.
  17. Sum, S., Champahom, T., Ratanavaraha, V., Jomnonkwao, S. (2019). "An application of importance-performance analysis(IPA) for evaluating city bus service quality in Cambodia." International Journal of Building, Urban, Interior and Landscape Technology, Vol. 13, pp. 55-66.
Information
  • Publisher :The Korean Society of Disaster Information
  • Publisher(Ko) :한국재난정보학회
  • Journal Title :Journal of the Society of Disaster Information
  • Journal Title(Ko) :한국재난정보학회논문집
  • Volume : 18
  • No :4
  • Pages :754-768